Who would’ve thought in 2012, after their repetitive but catchy song, “Versace”, that five years later, the duo would snag their first number one hit. As much as many people don’t want to admit it, this was bound to happen.
Over the years, they have released countless hits (Fight Night, Handsome & Wealthy, etc.) so it was only a matter of time before they would be at the top of charts. Now that they have the attention of old and new fans alike, they can finally claim what was theirs for the past half decade. The culture.
At the night of the Golden Globes, Donald Glover said what many new-era hip hop fans have been saying for a while: The Migos are trendsetters. First, they made a major scene in the rap game when they dropped their first hit, “Versace”, which Drake eventually featured on. The rap world was shocked by the new and unfamiliar flow.
Now, you can arguably say that almost every rapper has borrowed their flow at least once in the recent years. The group also reintroduced the us back to Versace brand, a high fashion clothing brand that was popularized by 2pac in the 90’s.
Another thing Migos doesn’t get much credit for is their impact in pop culture. The world went dab crazy back in 2015, and the Atlanta trio were the ones behind it. Everyone from Presidential candidate Hilary Clinton to NFL superstar Cam Newton, if you weren’t dabbing, then you weren’t considered cool. (That is, until, old white people started to make it not cool.)
Their popularity seems to be growing every year, and it doesn’t look like it will stagnate anytime soon. Their newest project, “C U L T U R E”, sold 131,000 copies the first week. There are also plenty of potentially big singles like “Slippery” and “Deadz”. The group may get a lot of hate from the old hip hop heads for their non-traditional rap style. But you can’t deny the impact they have had, and will continue to have on the new era of hip hop.